M&S said in a statement ‘we know our customers want different products for different occasions’
Shoppers have been left stunned after spotting that high street store Marks and Spencer has been selling two slices of bread for £4.50. The supermarket’s Spanish pan de cristal product has been available for months, but has recently gained some attention after becoming a viral snack.
The supermarket’s Spanish pan de cristal product is described as “Our Spanish Traditional Plain Pan De Cristal is a light, crisp bread perfect for toasting and topping with our crushed tomato bread topper. Made with wheat flour and malted barley flour, these two ready-to-cook loaves bring authentic flavour and crunch to your table”.
The topper costs another £2.50. Since its launch, 75,000 packs have been sold. ”Marks and Spencer I love you but what in the hell is this £4 half piece of baguette about?” one TikTok user asked.
Shoppers were surprised. One told Sky Money: “I buy this bread in Mercadona (a Spanish supermarket) for €2 and make my own tomato just 50 cents. The UK is greedy.”
Annie added: “The amount of packaging is the most scandalous in my opinion. Consumers are able to exercise the choice of to buy or not to buy … For myself, I would not want to spend my hard-earned cash on this product.”
Badger said: “Disgusting price. Thought M&S would price more fairly.” Trev said: “Rip off Britain. Money and greed have taken over. “
Mike said: “Same old bumph, trying to rip people off again. £4.50 for two pieces of bread. Don’t care what type it is, it’s still only bread. I bet you could make a complete loaf for the same price.”
Stu added: “M&S 2 slices of bread for £4.50… how do they sleep at night… I guess they never see homeless people, or realise kids go without food before bed tonight in their nice cosy very expensive world…”
But DC said: “M&S bread. No-one’s making anyone buy it: if you think it’s too expensive then it’s quite simple! No need to criticise M&S.” Elizabeth said: “I think it’s delicious and happily buy it. It’s got a lovely taste. Don’t mind paying that for something tasty and quality. M&S do it best.”
M&S said in a statement: “We offer a broad range of products at different price points including our 75p Remarkable value loaves, which we have held the price on since 2023, and our classic half baguette at 80p.
“We know our customers want different products for different occasions, from a weekday breakfast with the family to serving friends restaurant quality tapas at home using the best authentic Spanish products. In fact, we know that more people are often choosing to eat something different or special at home instead of going out.”
