Clever way cruise ships use ‘blue mind effect’ to keep passengers happy onboard

Staff
By Staff

Cruise ships have plenty of entertainment for passengers but there’s one clever ‘blue mind effect’ that can be key to whether they feel calm while they’re on the ship

Couple leaning on rail of cruise ship, looking at ocean
Cruises use a clever trick to help passengers feel happy and relaxed(Image: Getty Images)

Cruise holidays offer up plenty of opportunities for rest and relaxation whether that’s sitting poolside on the top deck, unwinding in the spa or tucking into some delicious food. Then of course there are all of the thrilling destinations to be explored whether you’re sailing along the Mediterranean coast or going in search of winter sun in the Caribbean.

Most people tend to feel happier or more relaxed on a holiday, but according to industry insiders, cruise ships use a clever tactic to try and maximise that feeling of joy for passengers.

It all comes down to the ‘blue mind effect’. This theory suggests that if you’re close to water or immersed in water, it can encourage a meditative and relaxed state of mind, and therefore play a key role in your wellbeing. Of course cruise ships are surrounded by water, and according to experts, cruise lines use this to their advantage.

A happy couple toasts with cocktails on the balcony of a cruise ship cabin
The ‘blue mind effect’ is all about the effect of being near water(Image: Getty Images)

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The insiders at Iglu Cruise explained: “Taking this into consideration, cruise ships are designed with as many positions to view the sea as possible. There are floor-to-ceiling windows in public areas offering uninterrupted views of the ocean, open decks to view the horizon and private balconies allowing passengers to have their own private “blue mind” sanctuary, and there’s nothing quite like falling asleep to the sound of the sea.”

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The ‘blue mind effect’ isn’t the only way a cruise can offer up useful ways to boost your mental wellbeing. Another perk of being at sea is that in the middle of the ocean, you’re unlikely to get good signal. While most lines do offer up Wi-Fi packages for those who want to stay connected, if you’re after a digital detox then a cruise can be the ideal opportunity to take one.

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In fact, according to Iglu Cruise, “it’s been found that a “digital detox” can reduce stress and anxiety, improve focus, improve sleep, decrease FOMO (fear of missing out) and deepen relationship”. Their experts added: “This newfound freedom whilst onboard, encourages disconnection from devices and instead, engaging with the surroundings, embracing the present moment and enjoying precious time with loved ones. It’s also the perfect justification for not feeling obliged to respond to people right away.”

Of course while it’s lovely to have some R&R, some holidaymakers also like a bit of adventure on their holidays, so the fact that you can visit multiple destinations on one holiday can appeal. Then there’s the upping of the ante when it comes to onboard entertainment from rollercoasters at sea to West End-worthy shows, and epic waterparks. With an increasing demand for entertainment at sea, new ships are bigger than ever before – and experts predict that they could soon be the size of small cities.

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