This marks the 15th year of the Coca-Cola truck touring the UK
The festive season officially kicks off as Coca-Cola announces the much-anticipated return of its iconic Christmas Truck Tour. Marking 15 years since its first UK journey, this year the tour will visit 15 locations across the nation, inviting everyone to ‘Refresh Your Holidays.’
The iconic red truck, under a canopy of twinkling lights, creates a scene for festive selfies. Visitors can take part in festive games, win exclusive Coca-Cola merchandise and get a Coca-Cola, Coke Zero or Diet Coke.
The Coca-Cola Christmas Truck Tour has become a part of the UK’s countdown to Christmas, with millions awaiting its arrival.
In the spirit of the season, Coca-Cola will continue its partnership with FareShare, the UK’s leading food redistribution charity. To celebrate the return of the Truck Tour, Coca-Cola will make a direct donation to FareShare, equivalent to 1million meals.
Coca-Cola is also partnering with Tesco through the meal deal. For every Tesco Festive Meal Deal purchased with any 500ml Coca-Cola Original Taste, Coca-Cola Zero Sugar or Diet Coke (including flavours), Coca-Cola will donate 20p to FareShare.
Graham Kelly, Head of Fundraising at FareShare said: “We are so grateful to Coca-Cola for their continued support for FareShare. This incredibly generous donation means this festive season the equivalent of 1 million meals will reach people and communities in need. Every day, food from FareShare reaches over 8,000 charities across the UK, from after-school and community lunch clubs to homelessness shelters, providing nutritious meals alongside access to vital services. Coca-Cola’s support for FareShare is instrumental in strengthening communities and improving lives in every region of the UK. Together, we can create lasting change, one meal at a time.”
This year’s Coca-Cola Christmas campaign will also include:
- New Festive Packaging: For 2025, both Coca-Cola and Diet Coke packs will feature brand-new Christmas designs, adding an extra festive touch to the holiday line-up.
- On-Pack Prizes: The new festive packs will feature a promotion inviting fans to scan on-pack QR codes for the chance to win incredible prizes and festive surprises.
Elodie Peribere, Senior Marketing Director for Coca-Cola Great Britain and Ireland, said: “Coca-Cola remains synonymous with Christmas, and we’re delighted to bring back our iconic Truck Tour. This year, we’re encouraging everyone to ‘Refresh Your Holidays’ and take a well-deserved pause to create uplifting moments with loved ones. Our continued partnership with FareShare, with our donation equivalent to 1 million meals, is incredibly important to us, and we hope to make this Christmas a little more meaningful for thousands of people across the country.”
Keep an eye on the Coca-Cola Instagram channel @Cocacolagbi for the full schedule of exciting Truck Tour stops across Great Britain.
